That’s right: every car brand we looked at collects more personal data than necessary and uses that information for a reason other than to operate your vehicle and manage their relationship with you.
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The gist is: they can collect super intimate information about you — from your medical information, your genetic information, to your “sex life” (seriously), to how fast you drive, where you drive, and what songs you play in your car — in huge quantities. They then use it to invent more data about you through “inferences” about things like your intelligence, abilities, and interests.
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But then, most (84%) of the car brands we researched say they can share your personal data — with service providers, data brokers, and other businesses we know little or nothing about. Worse, nineteen (76%) say they can sell your personal data.
A surprising number (56%) also say they can share your information with the government or law enforcement in response to a “request.” Not a high bar court order, but something as easy as an “informal request.” Yikes — that’s a very low bar!
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Nissan earned its second-to-last spot for collecting some of the creepiest categories of data we have ever seen. It’s worth reading the review in full, but you should know it includes your “sexual activity.” Not to be out done, Kia also mentions they can collect information about your “sex life” in their privacy policy. Oh, and six car companies say they can collect your “genetic information” or “genetic characteristics.” Yes, reading car privacy policies is a scary endeavor.
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less than 50%.